Nina Louisa Matzat

People love stories. But does where we tell them & who we tell them to change how we should tell them?

You bet it does.

After 8 years at Google, I decided to leave my cosy AF comfort zone to support creative agencies & brand marketers as a Digital Creative Consultant with state of the art skills & insights on how storytelling has evolved in a digital (read: mobile & video first) world. 

Nina Louisa Matzat

People love stories. But does where we tell them & who we tell them to change how we should tell them?

You bet it does.

After 8 years at Google, I decided to leave my cosy AF comfort zone to support creative agencies & brand marketers as a Digital Creative Consultant with state of the art skills & insights on how storytelling has evolved in a digital (read: mobile & video first) world. 

IMG_3202-2

Digital Storytelling

Digital Storytelling

Stories Made For Digital

Strategy & Concept for:

Advertising & Social Media

Content

Storytelling in Video

Stories Made For Digital

Strategy & Concept for:

Advertising & Social Media

Content

Storytelling in Video

Storytelling through Tech

Platforms

Formats

Devices

Technologies

Storytelling through Tech

Platforms

Formats

Devices

Technologies

Data Driven

Audiences & Targeting

Customer Journeys

Consumer Behavior

Culture & Trends

Data Driven

Audiences & Targeting

Customer Journeys

Consumer Behavior

Culture & Trends

Creative Effectiveness

Business Impact & KPI's

Measurement & Analytics

Creative Experimentation

Testing & Learning

Creative Effectiveness

Business Impact & KPI's

Measurement & Analytics

Creative Experimentation

Testing & Learning

Curriculum Vitae

Curriculum Vitae

since 2018 – Digital Creative Consultant

since 2019 – Partner & Digital Creative Consultant, whatsnextnow – Independent Strategy Experts by Nina Rieke


2017-2018  – Creative Agency Manager, Google Germany GmbH

2013-2017  – Key Account Manager & Strategist Retail, Google Germany GmbH

2010-2013  – Account Strategist Retail, Google Dublin Ltd.

2009-2010  – Junior Strategic Planner, &EQUITY GmbH


Business Administration, Dipl.Kff. – Justus-Liebig-Universität, Gießen

Marketing (Brand Management & Consumer Behavior)

Management & Organizations

Political Science

 

Diploma Thesis: "How to strengthen umbrella brands through systematic use of Impression Management techniques"

 

LinkedIn

Xing 

since 2018 - Digital Creative Conaultant

since 2019 – Partner & Digital Creative Consultant, whatsnextnow – Independent Strategy Experts by Nina Rieke

2017-2018  – Creative Agency Manager, Google Germany GmbH

2013-2017  – Key Account Manager & Strategist Retail, Google Germany GmbH

2010-2013  – Account Strategist Retail, Google Dublin Ltd.

2009-2010  – Junior Strategic Planner, &EQUITY GmbH


Business Administration, Dipl.Kff. – Justus-Liebig-Universität, Gießen

Marketing (Brand Management & Consumer Behavior)

Management & Organizations

Political Science

 Diploma Thesis: "How to strengthen umbrella brands through systematic use of Impression Management techniques" 

LinkedIn

Xing 

Get in touch!

nina@WeAreTheScoop.com

Get in touch!

nina@WeAreTheScoop.com

WeAreTheScoop.com

Nina Louisa Matzat . Digital Creative Consultant . Nina@WeAreTheScoop.com . +49 163.321 07 02

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WeAreTheScoop.com

Nina Louisa Matzat . Digital Creative Consultant
Nina@WeAreTheScoop.com . +49 163.321 07 02

WeAreTheScoop.com

Nina Louisa Matzat . Digital Creative Consultant
Nina@WeAreTheScoop.com . +49 163.321 07 02

WeAreTheScoop.com

Nina Louisa Matzat . Digital Creative Consultant
Nina@WeAreTheScoop.com . +49 163.321 07 02

WeAreTheScoop.com

Nina Louisa Matzat
Digital Creative Consultant . Nina@WeAreTheScoop.com
+49 163.321 07 02